This is probably one of my favorite lipsticks in my collection--and I own a lot.
In my opinion, this is my favorite vampy, fall color. My skin undertones are very yellow/olive and deep, wine shades have always looked the best on me. I imagine this would look good on most skin tones. I was expecting the lipstick to be a bit dry when I first purchased it, but to my surprise, it wasn't that dry. Just make sure that you moisturize your lips before (I just use plain old Chapstick) you apply it. When you first apply the lipstick, it feels a little bit dry but when you continue applying it, it gets a little more easier to apply. It doesn't look that matte when you first put it on but once a few minutes passes, it's definitely matte.
Someone once told me that Wet n Wild's Cherry Bomb (from their Megalast lipstick line) was a dupe for MAC's Diva, so I went out to go buy that one since it only retails for around $1.99. With that price (and coupons or deals that Wet n Wild always has like 40% off or BOGO) I decided to give it a try because that price definitely beats MAC's lipstick price. However, although the color is quite similar, there was one big difference. The Wet n Wild lipstick bled like CRAZY which MAC's Diva never does. Especially if you're planning to use that lipstick for all day use.
However, if you want to save money on lipstick and you don't plan to eat/drink with the Wet n Wild lipstick, then I suggest buying it considering you can get it for around two dollars, if not less. It is a little drying, so make sure to moisturize and see if lipliner prevents any bleeding.
For me, I'll always go back to MAC's Diva. Beautiful shade, beautiful pigmentation, and amazing staying power.

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